Client
Legends Brewing
Location
Missoula, MT
Services
Branding & Design, Logo Design, Illustration, Packaging
Industry
Food, Beverage
Legends Brewing
Legends Brewing is a Montana craft brewery that blends Greek mythology with the rugged culture of the American West. Their latest release, Hop Hero, reimagines the legend of Bellerophon and Pegasus through the lens of Montana's cowboy lifestyle and wildlife, creating a bold, story-driven beer with packaging that celebrates adventure and local character.
What we delivered
We created a complete visual identity for Hop Hero, including a fully illustrated can design, custom packaging, a repeating brand pattern, and a refreshed brewery logo. By extending the illustration and branding across multiple touchpoints, we created a cohesive packaging system that brings the beer's mythological story to life while helping it stand out on the shelf.
